Five Tips For Optimizing Your Blog Readership

October 7, 2009 at 11:48 pm 1 comment

This post piggybacks off of my previous one, but focuses on blogging. Today in my Theory and Audience Analysis class, a few of my classmates and I came up with this list of ways to get people reading your blog and then revisiting it time and time again.

The List
1. Make your blog a portal. That is, link it to other sites (as long as they are relevant to whatever you are talking about).  If people come to your site and find it useful to get information from other sites, they’ll come back to it! Examples of site thats pull this off: http://dzineblog.com and http://www.smashingmagazine.com .

2. Be informative–focus on the “why” and not the “what”. Why is this important? Why do we need to know this? Tell us before we ask! But remember, before posting anything from a source, check its credibility. The last thing any blogger wants is to find information from a random site and use it, only to find out it was written by his/her reader’s 13-year-old brother for a book report!

3. Short paragraphs and short media. No one wants to read a novel on their laptop screen! More than likely, if you write a ton, it will be skimmed over or not even read. Also, to keep it interesting, include relevant media…just don’t include every youtube video ever made on the subject. Finally, embed the media, so readers don’t click a link and navigate away from your page. That’s no good.

4. Update consistently. Let the reader know when you’ll have new material up!

5. Be entertaining. This one is a “duh!” but is forgotten. Sure some people come on the Internet to find information, but just as many are online to find some cure for their boredom. Give it to them! Drama, satire, conflict, it’s all at your disposal. Use it and get that fan base going!

Happy blogging!

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Entry filed under: COM 530- Theory & Analysis, COM 540- Interactive Writing & Design. Tags: , .

Three Tips for Optimizing Your Internet Presence A Toy to Herald in the Future of Connectivity

1 Comment Add your own

  • 1. Kelsey  |  May 14, 2013 at 3:08 am

    Write more, thats all I have to say. Literally, it seems as though you relied on the video to make your
    point. You definitely know what youre talking about, why throw away your intelligence on
    just posting videos to your weblog when you could be giving
    us something enlightening to read?

    Reply

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