A Toy to Herald in the Future of Connectivity

October 9, 2009 at 10:25 am Leave a comment

Remember when we were kids and and we had fairly simple toys like Nerf guns and game boys? (Well, you might if you grew up in the late 80s/90s.)

Well kids these days have things like Webkinz, a small plush toy with an attached tag that has a secret code printed on it that allows access to the Webkinz World online. With the secret code, users can have a virtual version of their pet for virtual interaction on the web with other users. Webkinz debuted in 2005, but now in 2009, toys like the Dora Links Tech Doll have taken this interaction to a whole other level.

The Dora Links doll is based off of a new tween version of Dora from Dora the Explorer, created to appeal to girls aged five and up. This doll is unlike any other toy because you hook her up to the computer, customize her online and she transforms magically in real life.

For example, if you cut her hair onscreen, her hair will get shorter; you give her different jewelry on the site and her jewelry changes in real life; you change her eye color from brown to blue and it changes right in front of you. Watch the commercial below and read on to find out more about the tween Dora’s virtual world!

How crazy is that?! In Dora’s virtual world, you can talk to characters, earn currency and solve mysteries, with new mysteries posted on a regular basis. The doll even has an alert that will let you know when new mysteries are posted! Also, as you solve mysteries, Dora’s speech changes. Wowza. So how much is this novel toy going to set you back? Right now it’s going for about $59.99.

I have a feeling that toys like this are just in the beginning stages. By the time I have children I wouldn’t be surprised if kids were playing with hologram puppies!

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Entry filed under: COM 530- Theory & Analysis. Tags: , .

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